Typology of Ventures

Typology of Ventures explained the 4 types of entrepreneurship:


1. Traditional entrepreneurship
2. Social Purpose Entrepreneurship
3. Social Consequence Entrepreneurship
4. Enterprising Non-Profits Entrepreneurship


Non-Traditional Business School Product
Foster Social Entrepreneurship
1. The primary difference between traditional entrepreneurship and social entrepreneurship is the intended mission.

Traditional entrepreneurship; the venture mission is profit and the primary market impact is for profit.

Social entrepreneurship; with a mission to solve pressing social problems such as: education, healthcare, global warming, global water shortage and energy.

2. Social purpose entrepreneurship; to solve social problem and for profit.

For example:
• Jim Poss founded Seahorse Power Company with the aim of building an enterprise that would help the environment. And At the same time, the economic impact of his Big Belly solar trash compactor is driving sales and the growth of his company.

3. Social consequence entrepreneurship; the venture mission is for profit and the primary market impact is for social.

For example:
• The body shop founded by Dame Anita Roddick , produced the natural beauty products has increase their sales all around the world. At the same time, they have values to activate self – esteem, against animal testing, support community trade, protect the planet and defend human right.

4. The enterprising non – profits entrepreneurship; the venture mission is for social and the primary market impact is for social.
How to Write a Business Plan:
Win Backing and Support for Your Ideas and Ventures

Two types of non – profits entrepreneurship:
• Earned – income activities: to generate all or portion of total revenue to sustain their mission – driven organization.
• Venture philanthropy funding, is a blend of financial assistance with high level of professional engagement by the funder.

For example:
• KickStart International founded by Martin Fisher and Nick Moon is an example of an enterprising nonprofit using earned – income activities and venture philanthropy. Their micro – irrigation pump known as the MoneyMaker is the low cost irrigation system has helped rural farmers in Kenya increase their crops production, allowing the farmers to produce crops not only for family survival but for profitable return.

Reference:
Jeffry A. Timmons, Stephen Spinelli, Jr (2009), New Venture Creation, Entrepreneurship for the 21st Century; 8th Edition, McGraw Hill International Edition. (JTSS)

Measuring Product Yield Monthly

Yield gap and constraints
Analysis in Groundnut Production
A manufacturing company produces 32,000 units per month, 78% are free of defects. The percentage of defective units that can be reworked is 25%. The direct manufacturing costs for each unit are $8.69. It costs $1.74 to rework a defective unit.

a) Determine the monthly yield.
b) Compute the manufacturing cost per unit.
c) Determine the manufacturing cost per unit if the percentage of good-quality units is increased from 78% to 96%.

Good unit = 78% * 32000 = 24,960.00
Defective unit = 22% * 32000 = 5,491.20
Rework unit = 25% * 5.491 = 1,372.80

Y = [(I)(%G)] + [(I)(1-%G)(%R)]

Y= Yield
I= Number units started in production
% G= % good units
% R= % of defective units reworked

Biogas Production-optimal conditions affecting gas yield

The monthly yield
y = [(32000units)(78%)+(32000 units)(1-78%)(25%)]
y = 26,720 units/week

product cost = [(direct manufacturing cost per unit)(input)]+
[(rework cost per unit)(reworked unit)] /yield

product cost = [($8.69)(32000 units) ] + [ ($1.74)( 1372,80 units) ] / 26,720 units

Product cost = $10.52

If good quality increases from 78% to 96%, the manufacturing cost per units:

The monthly yield
y = [(32000units)(96%)+(32000 units)(1-96%)(25%)]
y = 31.040 units/week

Good unit = 96% * 32000 = 30,720
Defective unit = 4% * 32000 = 1,280
Rework unit = 25% * 1280 = 320

product cost = [($8.69)(32000 units) ] + [ ($1.74)(320 units) ] / 31.040 units

product cost = $8.98






Celana Jogger Kargo

Innovation + Entrepreneurship

Salah satu nasehat dari dosen saya, Tn HJNOOR, dan sepertinya gak pantas untuk dilupakan.

Entrepreneurship and Innovations in E-Business:
An Integrative Perspective

“Innovation comes from ideas of creativity, either generated and all new product/services or an improved/modified/blended from a number of products/services/ideas to form a new creative product. it is with joy that I have developed a new product. Wow!! I am going to be rich! I know this product will sell!! and bla..bla..bla.. Note that Innovation and Creativity will not sell if you could not find the opportunity to match/blend the innovative creation with the needs of the consumers”.

  • Who wants to use my newly created product?(Type of target customers you set-People)
  • How can this new product help the users?(Benefits,quality,user-friendly - Product)
  • How should I set the price acceptable to consumers needs? (Pricing issue)
  • Where are my targeted customers located? (Place, zones)
What should I do to attract the attention of the public? I know my product is of good quality, with all the benefits identified, but how do I tell this to the public? (Effectiveness of Promotion).
Enterprise: Entrepreneurship and Innovation:
Skills and Resources for Entrepreneurship and Innovation

“Basic questions raised - available in the 6 P's of marketing. Questions, how effective the entrepreneur make full use of the P's to their advantage. Why the failure, even when they use the 6 P's?” (HJNOOR, January 26,2010)

Real Case - Nasi Lemak Entrepreneur


“Lady B, wants to sell Nasi Lemak. I told her, there are many stalls selling nasi lemak. Why do you want to sell the same product? She said, I only have that skill. I need to find some income. Husband not working. Can't get a job. I took her around to Bayan Baru area and showed her the many stalls
More from Less:
The Surprising Story of How We Learned to Prosper
 Using Fewer Resources--And What Happens Next
selling nasi lemak and the volumes that DOES NOT SELL by 11am and 12 noon. there are no less than 3 suppliers per each stall selling nasi lemak. So, what is so unique about your nasi lemak. I told her, if you go into this business, you incur production costs for making them and if nasi lemak don't sell, you have to throw them away, or "bagi ayam makan". You continue to lose as how they are losing every day. Only on Saturdays, Sundays it sells well. What do you do? How do you advice Lady B”.

What can I do. (HJNOOR, January 29,2010)


The Advice are as follows:

Conducting A SWOT Analysis

  • Market Zones (Place): The Malay markets have many suppliers at each retail outlet. There are competition within the outlet. Less opportunity to sell. Wheres the Chinese retail outlet deals with only one supplier. Find Chinese market (Lady B is a Malay lady). She has never talk to a chinese retail owner. She attempted a few and failed. I told her to never give up. Continue to search. Finally she found two locations (Chinese Restaurants) to supply Nasi Lemak.
  • Product: In order for Lady B to penetrate Chinese market, especuially when there are Chinese Nasi Lemak Stalls nearby restaurants, she has to make the product Unique. Her success was the aroma of Nasi Lemak was scent from 10 feet away, banana & pandan leaves increase the aroma, the sambal according to Chinese tase was crucial to attract customers, Ikan, Telor, Bilis Grade A (expensive but within budget) gave her a competitive advantage to challenge cearby competitor. Her product attract attention. Sold out every day. From 20 units each location, now delivering 40-50 units per location.
  • Price: Sold for RM1.00 to retailers, and they sell at RM1.20. More expensive than malay market where you have to supply at RM0.80, and retailers selling at RM1.00.
  • Product costs: Per unit direct cost is increasing from RM0.45 to RM0.53 to RM0.62. Why? Material costs going up. AS long as she can maintain around RM0.60, it is still acceptable,
  • Promotion: Using what? Banners? Discounts? Use the retailers to communicte with passers by. Prepare some samples. Word of mouth spreads. Use phamplets, place on car screens.
  • People - who is accountable to do marketing, operations, procurement, sales. All has to be clear. Motivatin to encourage employees to work on schedule and on time. Smile and politeness in handling customers.
  • Packaging - make sure the folding of banana leaves and paper bringup the shape to tall and elongate. Or use white paper with your stanping of company name and hp for communiation.
The above are simple basics and it works for lady B. She managed to penetrate Chinese markets, selling the appropriate volume with 45% net margin”. (HJNOOR, February 10,2010)